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About us


Thank you for visiting lala+j, Ihope u like what you see.

I was born in Cape town South Africa, where I completed a bachelors in textile design and technology . Since then i have gathered over 15 years of experience  in corporate fashion. We left Cape town in 2007, spending 3 years in Europe before finally settling in  California.

Since having the kids I have been home or working part time . I was struggling to find myself again without a creative outlet it was hard. As a  search to find  a balance for me and my family I started thinking about lala +j. This collection & the brand values are inspired by my two kids  Maya and Jamie  . They bring me inspiration everyday and they are the reason for this new journey .

Lala +J is a curated collection of accessories and apparel. Most pieces have been hand drawn or customized by me in my home . The clothes are simple, stylish & comfortable. Kids are always running jumping and playing, I believe clothes shouldn't hinder them doing that. I want the collection to scream FUN!!!!

I now live in Tiburon,in the Bay Area with my husband JC who is my constant support our two monkeys, Maya and Jamie and our loving boxer Lulu.

Please follow my journey and share the love.

I would love to hear from you 

Alonz xoxo